Introduction to Lightweight Software Development In 1993, the Chrysler Motor Company set out to update its payroll system. Their goal was to consolidate various payroll…
Mohammad RahighiJune 8, 2024
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AI Enhanced Agile Practices: Artificial Intelligence in Action
AI is no longer just a concept for the future; it's here and it's transforming software development right now. AI…
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The role of the scrum master has become very popular with the introduction of Agile practices. People in this role are always looking for ways…
Mohammad RahighiJune 5, 2024
Every business today is becoming a digital business, but the extent varies. The key is whether business leaders understand and drive the necessary changes to…
Mohammad RahighiJune 1, 2024
In the dynamic world of software development, ensuring the quality and reliability of applications requires a well-structured testing process. This article delves into the critical…
Mohammad RahighiMay 31, 2024
Testing is most effective when done alongside project work. The traditional approach of building software first and testing it last is not suitable for Agile…
Mohammad RahighiMay 30, 2024
Every smart product design and operations architecture begins by identifying the value it can provide. This is a crucial step in digital transformation. Without offering…
Mohammad RahighiMay 26, 2024
In simple terms, digital transformation involves a series of digital initiatives aimed at achieving specific features. To successfully carry out these initiatives, a robust development…
Mohammad RahighiMay 26, 2024
"Digital" refers to using technology in various forms. But what specific types of technologies are used? It depends on what the company needs and how…
Mohammad RahighiMay 26, 2024
Digital transformation is the integration of digital technology into all areas of a business, fundamentally changing how you operate and deliver value to customers. It…
Mohammad RahighiMay 28, 2024
In project management, a key responsibility is guiding decision-making. Even if you aren't the one making the final decisions, you need to track every new…
Mohammad RahighiMay 25, 2024
A RACI chart is a valuable tool to define roles and responsibilities for individuals or teams, ensuring that work is done efficiently. It creates clear…
Mohammad RahighiMay 21, 2024
In every project, the roles will differ, but key players always include a project manager and primary stakeholders who are directly affected by the project's…
Mohammad RahighiMay 25, 2024
Objectives and Key Results (OKRs) combine a goal with measurable metrics to determine specific outcomes. Here’s a guide on how to use OKRs effectively, incorporating…
Mohammad RahighiMay 24, 2024
Governance in business refers to the framework that determines how decisions are made and who is accountable. Simply put, it's about knowing who is in charge.…
Mohammad RahighiMay 25, 2024
What Is Organizational Structure? Organizational structure refers to how a company or organization is set up. It shows how job tasks are divided, coordinated, and…
Mohammad RahighiMay 24, 2024
Understanding Prototypes and Fidelity A prototype is an initial model of a product that shows its functionality without needing to build the whole thing. Fidelity refers…
Mohammad RahighiMay 25, 2024
Empathy Maps An empathy map is a straightforward chart that captures what designers have learned about a user type. It focuses on four key areas: what the…
Mohammad RahighiMay 25, 2024
Planning and Organizing To plan and organize a project, you’ll use productivity tools and set up processes that improve team communication. You’ll create plans, timelines,…
Mohammad RahighiMay 25, 2024
Personas are fictional characters that represent different user groups with similar needs and behaviors. Created from research, each persona reflects the goals, challenges, and characteristics of…
Mohammad RahighiMay 25, 2024
Interviewing participants from diverse backgrounds, perspectives, and abilities is essential to ensure your designs are accessible and equitable. A representative sample includes participants who reflect…
Mohammad RahighiMay 25, 2024
User-Centered Design As a UX designer, your main job is to focus on the user in everything you do. This means understanding their behaviors, needs,…
Mohammad RahighiMay 25, 2024
The Big Issues Facing Our Next Billion Users (NBU) Cost: Many people cannot afford expensive phones with large screens and lots of storage. UX designers and…
Mohammad RahighiMay 24, 2024
Design thinking and UX design are both centered around creating solutions that are functional, affordable, and address real user problems. Here’s a breakdown of some…
Mohammad RahighiMay 24, 2024
User experience (UX) for mobile apps isn't just for designers and tech experts; it's crucial for marketers too. People judge apps by their usability, design,…
Mohammad RahighiMay 22, 2024
Building an audience before launching a product can give you valuable insights into what your potential customers want. It helps you validate your ideas, reduce…
Mohammad RahighiMay 21, 2024
A business website is essential for any company, no matter its size. It serves as an extension of your physical store and can help you…
Mohammad RahighiMay 20, 2024
A media agency can help you navigate the complex world of advertising, ensuring that your message reaches the right audience at the right time through…
Mohammad RahighiMay 22, 2024
Why Use Social Ads to Promote Your Brand? Social media ads are a powerful way to connect with your target audience. They allow you to…
Mohammad RahighiMay 25, 2024
Marketing your business might seem easy: just post on social media, send some emails, and maybe make a video or two. But it's more complex…
Mohammad RahighiMay 25, 2024
Accessibility means creating products and services that everyone can use, including people with disabilities. Making your business accessible is important because it allows you to…
Mohammad RahighiMay 20, 2024
Why Is Video Important for My Marketing Efforts? Video content is crucial for your marketing because it can capture attention quickly and communicate your message…
Mohammad RahighiMay 23, 2024
Imagine there's an online store called Eli's Electronics Emporium. Eli has put a lot of effort into making her website easy to use. However, she…
Mohammad RahighiMay 19, 2024
Website Images Worth a Thousand Words! Why do I need high-quality, high-resolution images on my website? What do my website images tell my potential customers?…
Mohammad RahighiMay 22, 2024
The digital landscape is constantly evolving, and 2024 is no exception. Here are some of the latest trends and ideas that are shaping the world…
Mohammad RahighiMay 21, 2024
What is Web Hosting? Web hosting is a service that provides the infrastructure needed to make your website accessible on the internet. Hosting companies store…
Mohammad RahighiMay 23, 2024
Understanding SEO and SEM SEO (Search Engine Optimization) and SEM (Search Engine Marketing) may sound similar, but they operate differently. SEO involves optimizing your website to naturally…
Mohammad RahighiMay 23, 2024
Why Avoid Generic Descriptions of Your Target Audience? Using broad labels like "soccer moms," "yuppies," or "tweens" might seem helpful for narrowing down your ideal…
Mohammad RahighiMay 25, 2024
What is a Phishing Scam? A phishing scam is when a hacker sends a message that looks like it’s from an official source, such as…
Mohammad RahighiMay 25, 2024
Think of the locks on your house. They protect your personal belongings like your TV, passport, and even you. Similarly, while you can't store physical…
Mohammad RahighiMay 23, 2024
Why is Accessibility Important? Designing accessible products and services is crucial because it ensures that everyone, including people with disabilities, can use them. This not…
Mohammad RahighiMay 25, 2024
Are all customers created equal? What is Customer Lifetime Value (CLV)? How can CLV help my business? Every business needs customers, but not all customers…
Mohammad RahighiMay 20, 2024
Running an online giveaway in today's digital age can help you connect with your audience and grow your business. Here’s how you can leverage the…
Mohammad RahighiMay 23, 2024
Information architecture (IA) is the practice of organizing, structuring, and labeling content in an effective and sustainable way. The goal is to help users find information…
Mohammad RahighiMay 23, 2024
Using social media to market your business might seem as easy as posting and waiting for new customers to show up. However, it's more complex…
Mohammad RahighiMay 23, 2024
What’s Product/Market Fit? Product/market fit (PMF) is when your product satisfies a strong market demand. It's about being in a good market with a product that…
Mohammad RahighiMay 24, 2024
Wild Question Marks and devious Semikoli, but the Little Blind Text didn’t...
Mohammad RahighiMay 25, 2024
Acknowledging Failures: It's crucial for your brand to acknowledge its failures because transparency builds trust. In the era of social media, information spreads rapidly, and…
Mohammad RahighiMay 21, 2024
Do I Really Need a Mobile Site? Yes, you absolutely need a mobile site. In today's world, people often browse the internet on their phones.…
Mohammad RahighiMay 22, 2024
Crowdfunding can be much more than raising money for a startup or a cause. It can help businesses of all sizes connect with their audience,…
Mohammad RahighiMay 21, 2024
What is UX (User Experience)? User Experience (UX) refers to every interaction your audience has with your business through your website, mobile site, apps, and…
Mohammad RahighiMay 23, 2024
Online video marketing shares many similarities with social media marketing. Both aim to build an engaged audience, drive conversations, foster connections, and ultimately convert viewers…
Mohammad RahighiMay 21, 2024
Wild Question Marks and devious Semikoli, but the Little Blind Text didn’t...
Mohammad RahighiMay 23, 2024
Giving constructive feedback is essential in any creative process. Here’s how you can do it effectively. Why is Constructive Creative Feedback Important? Effective feedback helps…
Mohammad RahighiMay 21, 2024
Using humor in your marketing can help you connect with your audience on a deeper level. Laughter breaks down barriers and makes people more open…
Mohammad RahighiMay 22, 2024
How Can Effective Email Communication Help My Business and Brand? Email communication is a critical aspect of modern business. It can enhance your brand’s reputation,…
Mohammad RahighiMay 25, 2024
If you have a crowdfunding campaign ready to go, the next step is getting the word out. But with thousands of campaigns vying for attention,…
Mohammad RahighiMay 23, 2024
Social media influencers are individuals who have built a significant following on social media platforms due to their expertise, charisma, or unique content. They can…
Mohammad RahighiMay 23, 2024
1. Enhance User Experience and Onboarding Imagine Harold is launching BonBonBust, a fun puzzle game. He wants it to be challenging from the start, so…
Mohammad RahighiMay 22, 2024
Even the all-powerful Pointing has no control about the blind texts it is an almost
Mohammad RahighiMay 21, 2024
Both multivariate testing and A/B testing are methods to improve your email marketing, but they serve different purposes. A/B testing compares two versions of a…
Mohammad RahighiMay 22, 2024
Spam filters are tools used by email providers to identify and block unwanted or suspicious emails. These filters analyze various aspects of an email, such…
Mohammad RahighiMay 22, 2024
Email is a powerful tool that many people use daily. Think about it—how many times have you checked your email today? Most people check their…
Mohammad RahighiMay 23, 2024
What is Email Automation? Email automation uses technology to send pre-scheduled, targeted emails to your customers based on specific actions they take. This method, often…
Mohammad RahighiMay 23, 2024
Growth hacking focuses on rapid business growth through innovative and low-cost marketing strategies. Unlike traditional marketing, which often involves substantial budgets and long-term planning, growth…
Mohammad RahighiMay 22, 2024
Even the all-powerful Pointing has no control about the blind texts it is an almost
Mohammad RahighiMay 25, 2024
What is Livestreaming? Livestreaming is the real-time broadcast of video content over the internet using high-definition (HD) cameras. It allows businesses to engage with their…
Mohammad RahighiMay 24, 2024
Storytelling isn't just for campfires; it's a powerful way to make people care about your business. Here's how you can create a compelling story for…
Mohammad RahighiMay 23, 2024
Imagine you own a home that needs painting. You decide to hire a professional and post a "house painter wanted" ad at your local hardware…
Mohammad RahighiMay 23, 2024
A small river named Duden flows by their place and supplies it with the necessary regelialia.
Mohammad RahighiMay 25, 2024
Why is Building an Email or Newsletter Subscriber List Important? Building an email or newsletter subscriber list is crucial for maintaining ongoing communication with your…
Mohammad RahighiMay 24, 2024
Content marketing is all about creating and sharing valuable content to attract and engage your target audience. Today, effective content marketing involves more than just…
Mohammad RahighiMay 23, 2024
Easy Understand English (EUE) is a Facebook page dedicated to providing short, friendly, and practical tips to help you improve your IELTS and TOEFL skills. Managed by Mohammad Rahighi, EUE aims…
Mohammad RahighiMay 23, 2024
SEO stands for Search Engine Optimization, a practice that started around 1997 and quickly became essential for webmasters worldwide. SEO refers to techniques used to improve a…
Mohammad RahighiMay 23, 2024
To achieve great results online, you need an expert in search engine optimization (SEO) who also understands the power of brand development and social media…
Mohammad RahighiMay 22, 2024
