When people hear the word "prototype," they normally think of robots, machines, or gadgets - usually with a lot of loose wires hanging off them.
But we want to talk about prototyping as an action. It's building and testing various "draft" versions of your idea - all designed to help you figure out that idea and develop it.
Sun, Jan 15, 2017
Do you know what the single worst marketing decision you can make is? Starting with a product nobody wants or needs.
For example, imagine there's a business called Nice-Ice. They make a product that turns fresh, falling snow into delicious, colourful slushies the whole family will enjoy.
Sat, Dec 10, 2016
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